OPTIMUM BRAND VISION IS TO CREATE A BETTER EVERYDAY LIFE FOR MANY PEOPLE. OUR DISTRIBUTOR SUPPORTS THIS VISION BY OFFERING A WIDE RANGE OF WELL DESIGNED AND FUNCTIONAL HOME APPLIANCES, KITCHEN WARES, AND HEALTHCARE PRODUCTS.

Every moment of every day, people all over the world turn to OPTIMUM to make their lives simpler, more enjoyable, more productive, healthier and more secure. Since our founding is almost two decades, we’ve been committed to improving peoples’ lives and making the world a better place–one mission, everyone leave secured, and healthy living for everyone.

"OPTIMUM BRAND is superior products for daily use that improve the quality of life for everyone. From this point on, full powers will be devoted to this mission."

OPTIMUM is a global leader in home appliances, kitchen Wares, Health Care Products based on deep consumer insight and developed in close collaboration with professional users. We offer thoughtfully designed, innovative and sustainable solutions for households and businesses, with products such as Nova Chair Massager, Ecora Energy Cooker, Proxis speaker system, Slim Fit, Zephy Cookware Set, Acqua Pure Water System, I-Foot Maasager, Maxon Multi Function Massager, Prochef Intelli Cooker and small domestic appliances.

During the last five years, global demand for appliances has increased significantly, particularly due to strong growth in Asia. In parallel, demand in the Group’s mature core markets has declined.

In 2015, growth markets accounted and demand for about 40% of OPTIMUM Products sales and the objective is to increase this share moving forward and compete with other signature brands.

And what we are aiming for now is to keep on providing “better living” everywhere, meeting the needs of each individual customer. In a variety of spaces where our customers go about their lives, spaces ranging from inside the home, the office, the store, the automobile, and the provinces, as well as the town, we will provide not only a selected design, but also total solutions including a high technology appliance that leads to others. We will pursue the concept of “We Care to your Health and Safety” that meets the needs of each individual customer.

To that end, we will leverage the strengths that OPTIMUM have long developed in our consumer House hold needs and taking good care everyone health by providing quality health care products. The strengths of our Distributor to promote the OPTIMUM Products are giving us strengths pursuing “Cross-Value Innovation.” In this way, we will create new products, which will helps everyone needs.

Going forward, as we continue to carry out the long lasting brand, we will aggressively move forward and become “The Leader of Household and Health Care Products.” In the whole world.
All People working at OPTIMUM will strive hard moving in this direction.

OPTIMUM BRANDS

“We Care to your Health and Safety”.

IPO Registration No. 4/2016/00009008