Designed for You, Inspired by Innovation

Our Story

Our Brand is the offshoot of Optimum’s success, originating from Malaysia. As part of its expansion Program, optimum has geared itself Towards Asia by building up its unique
High-quality branched products in Japan, Indonesia, Thailand, China, Singapore, and Hong Kong, a company of optimum.

Our brand is also setting its sights on Expanding to other countries such as Brunei, Vietnam, Taiwan, Australia, and Europe. All these plans are Designated to meet the growing demands of the people who supported the company through the years, and at the same time, inspire our dedicated employees to do better. Our brand in the Philippines was Founded in 1998. It is started with 3 branches located at the heart of Metro manila. After many years of Hard work and brand building up, we have expanded to 100 branches and 20 Counter Exhibits as of now. Our Showroom can be seen at major malls in North and South Luzon, the National Capital Region, Visayas Region and the Mindanao Region. We are planning to expand to 180 Branches and 40 counter exhibits Nationwide by end of 2026.

Our Commitment to Growth

Over the past five years, global demand for household appliances has significantly increased, particularly in Asia. In 2015, emerging markets accounted for 40% of OPTIMUM’s total sales, and our goal is to expand this share while competing with other leading brands.

As we continue to grow, OPTIMUM BRANDS is committed to:
Expanding our market reach
Continuing to innovate
Maintaining superior quality standards
Enhancing customer satisfaction

Bringing high-quality, innovative appliances to your home for a smarter, easier life.

VISION

To be the company that every employee is working happily with higher growth of income

MISSION

Our Mission is empowering people to take ownership of their goals with belief and passion and earn more than their expectation.

We Care for Your Health and Safety.